To create a new brand for Synanetics
Synanetics are an established healthcare technology company, and they asked us to develop a brand identity for them. They had not previously looked into creating and identity, but felt it was time to look better in their marketplace. They asked us to create their brand starting with logo, business cards, Word letterhead templates and PowerPoint templates.
Being a technology company, their company consisted of 4 main services. So the emphasis was creating a logo that showed how these services integrated with each other in their company offerings. The logo we produced was indicative of this.
Once the logo was approved, we supplied a full set of logo file format options. This then led to the design of the business cards and letterhead templates, proposal document templates followed by templates for their PowerPoint presentations.